As a reader of many blogs, there are only a certain few that I subscribe to but there are many I return to on a daily basis. Google is the perfect example of this, you can’t subscribe to it but you type it in because it provides you with a search engine, and an important thing about it is it’s easy to remember. These are many reasons that people return but here I think are 10 really important ones. It is important to try to accommodate the needs of a reader by making sure you do your best in doing the things that make them come back.

1. Content, Content, Content
The amount of times this is said on blogs, you should have it plastered somewhere in your head if your a blogger. Good content is a key to unlocking your readers love for your blog. If you’re providing unique content that makes me want to read more then you are doing your job properly.

2. I can Remember You
If your blog name pops into my head and I don’t have to shift through tons of data on my computer to find your blog, then I will happily type your blog in from memory and away I go. I don’t have time to scan my small huge brain for what I looked at a few days ago.

3. I Like what You Give Me
You provide me with a lovely little top commentators plugin that provides a link back to my website. You also give me things like a “dofollow” on my comments. You sometimes hold competitions which I like participating in and sometimes post links to my blog in your posts. Rest assured I will be returning in the future to get my freebies.

4. You’re Different
There’s something about you that just wants to make me come back. You have a unique way of writing, and the way you do things on your blog make you stand out from everyone else. Your the person that will surprise me in coming up with something that is really unique. Your blog is well laid out, a nice design and a catchy tagline and logo.

5. I’m not Confused
I know where things are on your website, I don’t have to search for hours on end to just find out how to find something else that will give me something that I really don’t want and then it gives me the totally wrong thing which will end up just confusing me, the irony. Making things simple and easy to use will let your visitors know that they have no problem surfing around your site in the future.

6. You Update Regularly
I know that when I visit your blog the next day I will find content that I can enjoy reading through or you have updated the site. I like seeing changes and you do them often so I will have to see what they are. If you’re providing me with content that I can read and learn from, I will surely be returning to your website.

7. Your Linked Well
I see you’ve put time and effort into making sure your blog is out there in the blogosphere. I don’t even have to type your web address in because I can just click a link. I see your website on a lot of blogs so you’ve not only got me returning, you most likely have thousands of others returning to.